My creative process May 11, 2006
Posted by mwj as design, self, twu. trackback. 
The Neural Underground
I made this recently for a design course (ART 250) that I took last semester with Mark Halvorson. The project was to “Reflect on your creative design process in this course and diagram a synthesis of your discovery in a visual way.”
Some vast majority of my creative process occur at a level of which I am only just aware. Like the whirring of subway cars barely audible to the pedestrian above, my unconscious carries on its necessary functions in the confusing labyrinth of twisting neural pathways that is my brain.
The system usually works just fine. As the process begins, stimulus enters the neural underground from any number of directions. Visual input usually comes on the Visu-trak through the frontal lobe, and audio on the Podline . Touch enters primarily via the Linnea Express, and if I am not careful, bypasses the rest of the system and goes straight to the Amygdala.
Once various stimuli have commuted in, they often travels extensively from lobe to lobe. This can be intentional: stimuli that require immediate linguistic response must take the main Gestalt Loop to pass through Wernicke’s and Broca’s area. It can also be accidental: sometimes information loses its ticket on the journey and spends much longer whizzing around the rails.
Often, of course, its these lost pieces of biodata that end up the most cogent. After months or even years endlessly riding around inside my brain, they emerge much more complex than the day-in-day-out commuters to my neural underground.
Professor Halvorson is teaching a course on magazine and logo design next semester that’s cross-listed as ART/COMM 362. He’s a great prof, and we’re going to learn how to better use InDesign and Illustrator.
Comments»
http://www.wired.com/news/culture/0,70909-0.html?tw=wn_technology_4
What are the names of the stops/stations?